News
NGV beyond words
Malicious and globalized news. Oil companies lobby that play their cards aggressively. False concepts established in the collective unconscious. Against all that and more, the natural gas for vehicles industry fights a daily battle.
Therefore, and in view of the fact that the segment’s players need to rely on tools to make communications their number one ally, NGV Communications Group will present the paper « NGV beyond the words: effective communication, the key to boost it » at NGV 2010 Roma Conference (subject to the Papers Committee’s approval).
Endorsed by an experience of more than 20 years, the paper will cover the following burning issues, through an attractive multimedia presentation:
- CNG, the most “alive” fossil fuel in the world. The importance of spreading clear, direct news with a positive impact.
- How to fight on equal terms against the petroleum giants. There is strength in communications.
- Ecology and Reality: CNG, the only genuine alternative for the next two decades.
- Specialized media versus mass media. When and where to invest in advertising.
- Internet, devil or angel? How to profit from its multiplier power and not fall into the trap.
This presentation –of vital importance to professionals, industry chambers and businessmen- will be attended only by Conference delegates. If you are not registered, click here: http://www.ngv2010roma.com/en/registration-form.php
See you in Rome!
Wednesday January 06, 2010
